• viruspositive
  • sales@viruspositive.com

Competitor Ads Fraud

Detection & Prevention

Home>Services>Affiliate Traps>Competitor Ads Fraud

$81Bn

is approximately Lost to

Ad Frauds per year

What is Competitor Ad Fraud?

Competitor ads are the ad campaigns displayed on one of the competitor's websites. Your shoppers use tools such as web browser extensions and plugins to make the most of their online shopping. Shoppers download and use web extensions to find coupons and compare prices to save on their purchases. These prove to be of extreme use to the shoppers and make their online buying journey smooth and worthwhile. Malicious affiliates use such downloadable tools as Adware to inject competitor ads, insert affiliate cookies and collect users' personal information.

Once Adware gets downloaded in a user system bundled up with one of such browser extensions or plugins, the affiliates can then access the user's system, browsing history, personal data, and other confidential information.

Competitor ad fraud is displaying the ads from the competitors on the home page or product pages of a brand's website. These are advertisements for similar products or services that the user was looking for but from a specific brand. It entices the shoppers to explore similar product options offered by the competitors.

How your website should appear to your shoppers?

How it actually appears?

Know How your Affiliates are promoting your Brand

with our customized affiliate fraud solutions

Cookie Hijacking - Customer Journey Hijacking

Affiliate
Network

Ad Monitoring

  • Blogs & Websites
  • Software & Applications
  • Social Media
  • Email

Compliance Monitoring

  • Federal Trade Commission
  • EU General Data Protection regulation
  • Children's Online Privacy Protection Act

Publisher Profiling

  • Background Check
  • New Registrations Monitoring
  • High Earning Publisher Monitoring

Data Analytics

  • Metrics based on Historical Data
  • User Traffic Data Monitoring

Who Can Benefit?

Advertisers

We use machine learning and reverse engineering approaches to monitoring the ways your affiliates are promoting your brand. We help advertisers to maintain compliances, recover the advertising budgets and protect their brand reputation. Manage your affiliate networks with real-time monitoring to drive revenue and preserve the customer experience.

Read More

Affiliate Networks

Our data driven publisher profiling and fraud detection solutions help affiliate networks track and analyze each activity of their affiliates. Track and monitor the affiliates to give the best ROI to the advertisers relying upon your network. Enhance your reputation for high-quality traffic by evaluating targeted publisher content.

Read More

Digital Media Agencies

We help digital agencies to differentiate their offering and provide high-quality traffic by evaluating the affiliate content that uses their client's tracking links. Our technology-enabled customized solutions help digital agencies automate frequent checks for affiliate fraud. In turn, enhancing their customer satisfaction and maintaining global marketing compliances.

Read More
SOLUTIONS

Brand Protection Solutions

app2app Extension Analyzer

App2App

App2App is a tool that produces a quantified risk score for extensions based on several factors, including permissions, third-party JavaScript Libraries, weak content security policies, etc. Get insights on the ad injections through coupon and price-comparison extensions that show up on your shoppers devices impacting your customers online journey.
READ MORE
Affitraps - Affiliate Traps Tracker

Affitraps

An automated platform build using AI algorithms to continuously monitor the traffic coming to your website through various digital channels. Get detailed analysis of the user traffic driven by your affiliates.
READ MORE
The Paid Click Monitoring tool

The Paid Click

Get the most returns on your paid search advertising by monitoring your paid advertisements. Our tool gives you analytical insights on your branded keyword promotions and protects your affiliate network from being infected with unwanted ad placements.
READ MORE
LATEST NEWS

Our Latest Blog


Enquire Now