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  • Jul 21, 2022
  • Gaurav Sethi

Stop Affiliate Traps with VPT’s Brand Compliance Monitoring Solutions

Connect with the Virus Positive Technologies team of experts that help advertisers & retailers win back their marketing revenues lost to affiliate marketing frauds. Read the article to know how to stop affiliate traps and monitor brand reputation.

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  • Jun 15, 2022
  • Pooja Tripathi

Brand Infringement Affiliate Fraud – A Direct Impact on your Brand Reputation

Brand infringement cases threaten the brand's reputation, customer trust, and advertising ROI. And, brands are harder-pressed than ever to protect customers, maintain trust, and ensure their trademark and intellectual property safety.

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  • May 26, 2022
  • Gaurav Sethi

Clickjacking Affiliate Trap – Think before you Click

Clickjacking is a malicious affiliate trap and attacks rely on visual tricks to get website visitors to click on user interface elements. Know more about how a clickjacking attack works and how to prevent them through this article.

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  • Apr 27, 2022
  • Pooja Tripathi

Are Competitor Ads swindling your marketing budgets?

Virus Positive Technologies ad fraud detection solutions can monitor, track, and analyze affiliates' activities in your network. We help brands recover 90% of their stolen revenue and keep their network safe.

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  • Apr 12, 2022
  • Gaurav Sethi

Paid Ad Frauds - Detection & Prevention

Brands have always been in a tug of war for attracting customers, both online and offline. The methods of marketing and promotions, of course, change depending upon the medium that brands adapt to attract customers

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  • Mar 07, 2022
  • Pooja Tripathi

Customer Journey Hijacking – A Threat to The E-Commerce Industry

Online Customer Buying Journey hijacking is a threat to the eCommerce industry. The online customer journey refers to the stages of a customer's experience with online brands.

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  • Feb 28, 2022
  • Gaurav Sethi

Ecommerce Fraud Prevention – 5 Most Prevalent Affiliate Frauds in the Ecommerce Industry

5 Most Prevalent Affiliate Frauds in the Ecommerce Industry

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  • Feb 09, 2022
  • Pooja Tripathi

Affiliate Network Monitoring - 5 Reasons Why Brands Need to Ensure Compliance

Affiliate Marketing Tracking and monitoring Brand Compliance

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  • Dec 14, 2021
  • Gaurav Sethi

The Dark Side of Web Push Notifications

Know everything on Web Push Notification including how it works and impact. Check how to defend from malicious affiliates through Virus Positive Brand compliance monitoring tools & techniques.

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  • Nov 24, 2021
  • Gaurav Sethi

What Is Adware Round Tripping ?

Information technology has taken over almost every aspect of our lives and will continue to grow its span with time. But like everything else, it has its pros and cons.

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  • Sep 29, 2021
  • Pooja Tripathi

What are Misleading Deals ?

Did you know, as per a recent study by Valassis, more than 90% of shoppers search for and use coupon codes while shopping online?

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  • Sep 23, 2021
  • Pooja Tripathi

Know All About Cookie Hijacking and its impact on your brand.

Affiliate marketing has grown many folds in the past few decades. As per a recent study by Statista, affiliate..

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  • Sep 02, 2021
  • Gaurav Sethi

Cookie Stuffing:The Blackhat Online Marketing Technique

Affiliate marketing has grown many folds in the past few decades. As per a recent study by Statista, affiliate..

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  • Aug 25, 2021
  • Pooja Tripathi

What do you need to know about Typosquatting?

Misspelled domain names and typing errors are causing advertisers to lose millions every year.

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  • Aug 10, 2021
  • Gaurav Sethi

How Artificial Intelligence Is Enabling Software Development?

As per a recent survey by Deloitte, the global market for custom application development services will..

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  • Jul 26, 2021
  • Pooja Tripathi

Malicious Bots - All You Need To Know

Bots or internet robots are computer programs one typically interacts with and are meant to make life..

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  • Jul 11, 2021
  • Pooja Tripathi

Malvertising: The Darker Side

In the post-COVID world, the rise of online businesses will be higher than ever. As a result, online networks will..

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  • Jun 26, 2021
  • Gaurav Sethi

5 Key Aspects To Consider Before Outsourcing Software Testing Services

Digital transformation, adopting Agile Methodologies of development and DevOps models have transformed..

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  • Jun 11, 2021
  • Gaurav Sethi

Outsourcing Tech - 3 Reasons Why You Shouls Outsource Software Development Services?

In 2018, the global IT outsourcing market earned $85.6 billion and is poised to grow by USD 79.55 billion..

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  • May 27, 2021
  • Pooja Tripathi

What is Affiliate Fraud?

In the digital era, e-commerce has emerged as the key market player. With more and more companies..

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  • May 12, 2021
  • Gaurav Sethi

5 Key Practices For A CIO To Lead Digital Transformation

With the transformation of the executive roles over the last decade, CIO’s mandate has shifted from a..

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  • Apr 27, 2021
  • Gaurav Sethi

5 Things To Consider For Choosing The Right Technology Partner

In today’s era where technology changes every other day and consumer expectations are higher, there..

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  • Apr 12, 2021
  • Gaurav Sethi

Email Support - A Convenient Way For Customers To Connect With Business

In today’s multi-channel era, however, organizations have taken a leap by delivering support over..

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  • Mar 28, 2021
  • Gaurav Sethi

Annual Appraisals For Employees Marked Another Growth Story Of VPT

Annual appraisals and appreciations are the essential part of a company culture. The appraisal month is..

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  • Mar 13, 2021
  • Gaurav Sethi

5 Reasons Live Chat Support Is Critical For Any Business On The Web

Availability of live chat support on any business’s site seems to be a mandate in this digital age of cut-..

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