• viruspositive
  • sales@viruspositive.com

  • 31 Oct 2022
  • Pooja Tripathi

Brand Bidding - Is your paid search protected from fraud?

Brand bidding, also known as trademark bidding, is an act of bidding on particular brand-related keywords for paid search on search engines. Popular brands bid on their keywords to ensure they appear on top of search result pages; this is a legitimate practice in digital marketing.

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Discuss Your Brand Protection Needs

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