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Cookie Stuffing

Detection & Prevention

20%

of advertiser's

Marketing Budget

is lost to affiliates traps every year

What is Cookie Stuffing?

Cookie Stuffing is an illegitimate technique of creating a wrongful attribution and stealing the Credit for someone elses attribution. The threat actors either stuff fresh cookies or overwrite the existing, legitimate cookies in the user system, essentially stealing commission from another affiliate. Cyber attackers use cookie stuffing to earn commissions from multiple advertisers without driving any sales themselves. VPT offers a range of Brand Compliance Monitoring solutions and Affiliate Management Services to track and monitor the activities of the publishers in the advertiser's affiliate network.

Know How your Affiliates are promoting your Brand

with our customized affiliate fraud solutions

Cookie Hijacking - Customer Journey Hijacking

Who Can Benefit?

Advertisers

We use machine learning and reverse engineering approaches to monitoring the ways your affiliates are promoting your brand. We help advertisers to maintain compliances, recover the advertising budgets and protect their brand reputation. Manage your affiliate networks with real-time monitoring to drive revenue and preserve the customer experience.

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Affiliate Networks

Our data driven publisher profiling and fraud detection solutions help affiliate networks track and analyze each activity of their affiliates. Track and monitor the affiliates to give the best ROI to the advertisers relying upon your network. Enhance your reputation for high-quality traffic by evaluating targeted publisher content.

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Digital Media Agencies

We help digital agencies to differentiate their offering and provide high-quality traffic by evaluating the affiliate content that uses their client's tracking links. Our technology-enabled customized solutions help digital agencies automate frequent checks for affiliate fraud. In turn, enhancing their customer satisfaction and maintaining global marketing compliances.

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SOLUTIONS

Brand Protection Solutions

app2app Extension Analyzer

App2App

One-stop solution to analyze and monitor the risk score for web extensions published on chrome, firefox & edge browsers. Get insights on the ad injections through browser extensions impacting your customer's online journey.
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Affitraps - Affiliate Traps Tracker

Affitraps

Analyze thousands of referring URL’s to identify cookie stuffing in just one click. Affitraps crawl the sites driving traffic to the advertiser’s website and flags illegitimate cookies stuffed by affiliates.
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The Paid Click Monitoring tool

The Paid Click

Get analytical insights into your branded keyword promotions and protects your brand from any affiliate violation on paid search or brand bidding frauds. Our tool helps you monitor your paid advertisements and eliminate unwanted ad placements.
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